A surprising Greek videogame success story
26 November 2024
A 34-year-old video game producer from a small Greek city has created video games that gamers buy worldwide. With his videogame "Shore" going viral in the global gaming community, selling over 80,000 copies, and receiving 25 million views on social media, his success has surpassed all expectations. A combination of survival horror and adventure exploration, the game is set on a secluded island where the main character looks for his daughter, who has gone missing.
In Greece, video game publishers are a relatively new phenomenon, as they usually struggle with bureaucracy and taxes. Industry insiders claim that a framework of incentives and process simplification is necessary for the industry's continued growth and the establishment of new publishing businesses.
![]() | Theofilos Perperidis According to Forbes, the worldwide video games industry generated $184.4 billion in revenue in 2022. With a booming sector that includes everything from independent studios to big game publishers, the US continues to be a pioneer in the world of game development. As of 2023, the United States employs 268,698 video game developers and generates around $54.9 billion in revenue, making it the country with the largest number of video game creators worldwide. But Europe is catching up. In the EU, the video game business generated €23,48 billion in 2022. In Europe, over half of the population regularly plays video games. The sector employs over 74,000 people across 5,000 game production and publishing studios, but it faces a number of challenges, including a shortage of finance and difficulties finding and employing qualified talent. Albeit modest and small, success stories like the Greek can contribute to the EU shaking the US entertainment market dominance. |
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